Top 5 Ultracasual Games on iOS in New Zealand: Q2 2023

The second quarter of 2023 saw notable trends in the performance of the top 5 ultracasual games on iOS in New Zealand. Here's a detailed look at the weekly downloads, revenue, and active users for these popular games.

Fill The Fridge! by Rollic Games experienced a significant increase in weekly revenue, peaking at $95 in the final week of June. Weekly downloads also saw a noticeable rise, reaching 1K by the end of the quarter. The game maintained a healthy number of weekly active users, increasing from approximately 2.9K at the start of the quarter to 3.1K by the end.

Balls'n Ropes, another title from Rollic Games, had a more mixed performance. Weekly revenue fluctuated, with a peak of $48 in late April, but dropped to zero in several weeks. Weekly downloads showed a downward trend, starting at 412 and ending at 185. Active users also saw a decline from 1.5K to around 1.8K over the quarter.

Draw it by Kwalee Ltd showed a steady increase in weekly revenue, reaching $48 in late May. Downloads saw a peak of 651 in the same period. The game's active users increased from 544 at the beginning of the quarter to 1.1K by the end of May, before slightly dropping to 633 in the last week of June.

AMAZE!!! from Crazy Labs saw a minimal revenue increase, with a peak of $6 in the final week of June. Downloads had a significant spike in mid-May, reaching 864, and then stabilized around 400 towards the end of the quarter. Active users mirrored this trend, with a peak of 1.5K in late May and maintaining around 1.1K in late June.

Fidget Toys Trading: 3D Pop It by Freeplay LLC had intermittent revenue peaks, with the highest being $7 in mid-June. Downloads were highest in mid-May at 881, and fluctuated around 300 towards the end of the quarter. Active users peaked at 1.2K in late May, stabilizing around 750 by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.